The Real Value of Lean in B2B Sales In today’s competitive business landscape, traditional sales strategies often struggle to keep up with changing customer demands and the need for sustainable growth. This is where Lean Sales comes in—a transformative...
Management system
How to Use Opportunity Qualification Criteria for Predictable Growth
Are your sales efforts scattered, chasing every lead that crosses your path? Or are you methodical, focusing on opportunities that are truly worth your time? Opportunity Qualification Criteria (OQC) is the compass your sales team needs to navigate the unpredictable...
How the Growth Wheel Enhances Customer-Centric Sales
The Growth Wheel concept in Lean Sales 4.0 is an evolution from the traditional linear sales funnel. It transitions to a cyclical model. This model places the customer at the center of all sales and marketing activities. This approach aligns closely...
Unlocking Growth: Continuous Improvement Strategies for B2B Sales Success
Big bang transformation or systematic iterations? The sales playbook is being rewritten. Buyers now conduct extensive research online and leverage Generative AI tools to evaluate providers and products long before engaging with sales teams. This paradigm shift is just...
Introducing Lean Sales Coach – Your AI-Driven Sales Performance Partner
Introduction Welcome to the dawn of a new era in sales performance coaching! Today, we're thrilled to introduce Lean Sales Coach, an innovative, AI-driven platform designed to revolutionize the way B2B sales organizations operate. Leveraging the principles of the...
Lead Generation in B2B sales
Lead generation, demand creation, growth hacking, growth, more sales. Whatever you want to call it, you are looking for more customers, more deals and more revenue. Scaling your sales approach To scale your sales organisation and results, you'll need a...
More sales with less selling?
Do you think it’s possible to improve sales productivity by 100 % in one year? Do you think it’s possible to improve hit rate by over 20 %? These questions sound ambitious, I know. But this is feasible and some organisations have been able to do this. Field sales...
Three levels of Lean thinking
I claim companies can (and should) apply Lean thinking on three levels: An approach to identify, structure and solve problems Management system Specific tools and techniques for specific functions and issues Lean was born in discrete manufacturing processes. The...
Case Study: How to improve hit rate by +20 % in solution selling with Lean Sales
One day a B2B solution sales organisation decided they had had enough and wanted to make a more radical change to their sales process, organisational structure and tools to grow sales and to win more business. This organisation operates B2B solution selling with sales...